A product demo video illustrates how your product works by showing it in action
using a mix of motion graphics & dynamic screenshots.
A product demo video is a great way to show potential users how your product actually works and highlight its key features using screenshots or screen recordings in combination with motion graphics or stock footage. These videos can be a powerful sales tool as they aim to show viewers how your product can help them on a more detailed level and motivate them to sign up or make a purchase after watching.
1. A great sales tool - It shows potential customers exactly what they can expect once they sign up for your product or service without a sales person having to give a live demonstration.
2. Multiple use cases - Using stock footage or animation, you can show many use cases in a single video so it clearly shows users how versatile your product is.
3. Graphical UX/UI - If you do not wish to show actual screenshots, we can create simplistic graphical representations of your product's user interface which then also gives the video a longer shelf life.
The cost & timeline for well produced Product Demo video largely depends on the duration of the video and whether we are purchasing stock footage or using animation throughout the video. Estimates typically range between $3,000-$5,000 for a 2-3 minute demo video and 3-4 weeks for the production process from start to finish.
We also may charge a small "Rush Fees" for videos that have a tight deadline and absolutely need to be completed by a specific date.
Problem: How to demonstrate Cvent's Search Ads product and explain it's benefits in a short video.
Solution: Using a combination of on-screen text animation & dynamic camera movements over product screenshots we were able to show exactly how these ads would be displayed for potential customers.
Result: Cvent was able to use the video in tradeshows and publish it as the main video on the product page - www.cvent.com/en/hospitality-cloud/search-ads
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